About Us

We’re a people-first insurance and financial planning firm focused on clarity, trust, and long-term relationships.

About Us

We’re a people-first insurance and financial planning firm focused on clarity, trust, and long-term relationships.

We’re Your Insurance & Financial Partner

Clear Advice. Personalized Support.

We help Canadians make confident decisions with clear advice, personalized plans, and friendly support every step of the way.

An Independent Canadian Brokerage

Smart Hub Insurance is an independent brokerage based in Edmonton, Alberta — proudly serving individuals, families, and business owners across Alberta, Saskatchewan, Ontario, British Columbia and Manitoba.

Experience You Can Rely On

Founded by insurance expert and financial coach Arti Verma, we’ve helped hundreds of Canadians protect what matters most and plan for a better financial future.

An older couple smiling together outdoors
An adult carrying a child on their shoulders outdoors among trees

Our Approach Is Different — On Purpose

We believe insurance should feel simple, not stressful.
That’s why we focus on:

Clarity before coverage

We explain your options in plain language, not fine print.

Personalized solutions

We explain your options in plain language, not fine print.

Long-term support

We explain your options in plain language, not fine print.

Access for all

We explain your options in plain language, not fine print.

About Arti - Smart Hub Insurance

About Arti

Founder, Smart Hub Insurance | Licensed Insurance & Financial Advisor | Educator
Arti provides clear, strategic guidance rooted in integrity, education, and long-term support.

Her Story: How Smart Hub Began

Smart Hub Insurance was created from a deeply personal realization: financial preparedness is essential — yet often overlooked.

For many years, Arti never had to manage her family's long-term planning. During a moment of reflection, she asked:

“If life changes tomorrow, am I prepared to take care of everything on my own?”

The answer was no — and that became a turning point.

Arti committed herself to financial education, licensing, and certification. What began as a journey of personal empowerment became a mission to help others gain the same clarity and confidence.

FAQs

We offer a full range of personal and corporate insurance solutions — including life, critical illness, disability, travel, and mortgage insurance, as well as financial products like RRSPs, RESPs, TFSAs, FHSAs, RDSPs, and more. Whether you're an individual, family, or business owner, we’ll help you find what fits.

Not always. We offer non-medical life insurance options that don’t require a medical exam or doctor’s report — ideal for seniors, newcomers, or anyone with health concerns.

  • Yes! We’re licensed to serve clients across Alberta, Saskatchewan, Ontario, British Columbia and Manitoba.
  • You can connect with us virtually or in-person, depending on your location.

As an independent brokerage, we’re paid directly by the insurance providers — not by you. This means our services come at no extra cost, and we’re free to recommend the best product for your needs, not theirs.

We offer independent, unbiased advice — which means you get access to multiple providers, not just one. We also take time to explain your options in plain language, and we’re here for you beyond the purchase, with ongoing support as your life evolves.

Yes — we specialize in simple, client-friendly financial education for women, families, and first-time planners.

Yes — we offer key person insurance, buy–sell funding, continuity planning, executive protection, and more.

Absolutely. We review your needs, goals, budget, and future plans to recommend the right personalized coverage.

Yes — we provide children’s plans, RESPs, family protection strategies, and long-term wealth planning.

Our approach focuses on clarity, education, long-term strategy, and creating a sustainable protection plan that evolves with your life.

Let’s Talk About Your Goals

It’s never too early — or too late — to start planning. Book a call today and take the first step toward financial confidence.